Jack Lajoie

CREATOR

Producer

STRATEGIST

Encinitas, CA

Mission & Vision

Mission: To amplify the voices of mission-driven humans by capturing their essence through media that connects, converts, and inspires.
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Vision: A world where media isn’t just content — it’s clarity. The most impactful storytelling happens when you truly see someone.

Business Brain, Creative Heart

Trusted witness to meaningful work

Holding space, earning trust, telling truth

Aligning media with who you are, not just what you do

Producing systems that scale without losing soul

Not an agency. Not a freelancer. Something in between.

Snapjack is built on a simple belief: great media is intimate yet polished, impactful without being filler, and always centered on people rather than tools. I combine the authenticity of a one-to-one collaboration with the precision and consistency of a larger studio. This means every project is a true partnership — not just execution, but co-creation — designed to amplify your presence and align your content with what matters most.

Builders with heart, creatives with vision.

Who We Serve

scale with trust and clarity

Founders & Entrepreneurs

coaches, yogis, artists — stories worth telling

Creatives & Professionals

people who want to be seen, not styled

Individuals

We live in a saturated media world

Why It Matters

Truth made visible is what drives results.

Realness builds trust → trust grows audiences.

Looking good isn’t enough — you must feel real.

Snapjack wasn’t a business plan — it was a calling

The Path Here

Snapjack began not with a launch strategy, but with curiosity — and with listening. Early on, I worked with both founders building brands and individuals chasing personal passions. What I discovered was a shared throughline: people weren’t just hiring me to create content, they were trusting me to see them. That trust became the foundation of Snapjack: a studio that systematizes creative work without stripping away its soul.